Syracuse, N.Y.-based Aspen Dental announced its Honor QuikTrip 500 qualifying day sponsorship, Speedway Digest reports.
Here's what you should know.
1. Aspen Dental is sponsoring Nascar's annual race at the Atlanta Motor Speedway.
2. The qualifying day will focus on making it easier for patients to "get started" on their dental health journey.
3. Aspen Dental President Rob Connor said, "Being part of the race action at Atlanta Motor Speedway is not only a thrill but will also continue to help elevate the Aspen Dental brand. Aspen Dental dentists and teams are excited to engage with the fans and racing teams in new ways at the track."