In-house discount dental plans can attract new patients to a practice and encourage existing ones to stay, but there are some key facts dentists should take into account before establishing such plans.
Here are some of the considerations dentists should know about when implementing discount dental plans:
- Dentists should have their plan's design reviewed by a state department of healthcare management. The department will evaluate how the plan is marketed and sold to patients.
- Dentists should make patients aware of certain details, such as the dollar amount for non-discounted service fees, the dollar amount or percentage of the discount, how long the discount will be offered, any additional fees and who qualifies for the discounts.
- The American Dental Association offers a toolkit for dentists to determine if a discount dental plan is right for their practice. Dentists can calculate the estimated financial changes the plan could bring to their practice.
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