How 1 DSO adapted its strategy to survive a tough economy

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Oklahoma City-based Positive Impact Dental has made efforts to trim some of its unnecessary expenses amid the tough economic market.

Christopher Blann, the COO and integrator at Positive Impact Dental, recently joined the Becker’s Dental + DSO Review podcast to discuss what excites him about dentistry, and how the DSO is adapting to the economy.

Editor’s note: These responses were lightly edited for length and clarity. 

Question: What are you most excited about right now when it comes to dentistry, and what makes you nervous?

Christopher Blann: I’m really excited about the white space and the opportunity for us to grow … I’m really excited about that growth and helping people toward the end of their career [who are] ready to sunset and do what they worked their whole life to be able to go do and just being the place and the opportunity for them to do that, and then continuing our mission. 

What worries me about the dental space is not much really. We’ve got some macro and economic things that you always worry about, but it’s kind of an evergreen industry. There are always going to be people who need a positive impact in their life through good dental health. There is a worry there, like how much do we have to modify to keep up with inflation and costs and still be able to provide wonderful care?

Q: Has Positive Impact Dental made any changes to remain sustainable during the tough economy?

CB: I’ve been here since February, and one of the first things we did was to sit down with the executive team, and we spent two and a half days [with a] fine tooth comb on expenses. It was that really deep dive on, is this an expense we need? Does it move the company forward? Does it meet our mission statement? Does it ultimately improve patient care? That was an exciting few days to just go through and just strip away a lot of unnecessary expenses.

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