With the funding, Uniform Teeth plans to open two locations in Seattle and Chicago in early 2020. Throughout 2020, Uniform Teeth hopes to expand throughout the U.S.
Uniform Teeth requires patients to have in-person visits. Prior to the visit with an orthodontist, patients use the company’s app to upload photos of their teeth and bite. During the in-patient visits, orthodontists scan patients’ teeth and use 3D imaging to determine treatment plans.
“There really is a need that is not being addressed in the market,” said Uniform Teeth CEO Meghan Jewitt to TechCrunch. “We see so much of the activity in the space targeting simple vanity cases, but that’s just a small fraction of the market. We’re focused on the moderate to full-spectrum cases, which is like 75 percent of the market.”
Among the competition for Uniform Teeth is SmileDirectClub, which went public earlier this year.
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