Mr. Greenberg joins StarAligners with 22 years of experience in leadership roles overseeing digital and marketing duties. He previously served as executive vice president of global digital and e-commerce at Kantar Consulting and President and CEO at Bag Balm, a skin moisturizer company.
In his new role, Mr. Greenberg will lead the company’s growth strategy, overseeing initiatives for the company’s StarAlignersPro clear aligners program, including a new marketing campaign.