Oral-B teams up with Mario Lopez, more to launch $1M oral health initiative

Oral-B has joined nonprofit Dental Lifeline Network in an initiative to improve the oral health of underserved communities, the company announced Oct. 20.

The multistage program will provide $1 million worth of donated electric toothbrushes and dental care to patients at risk of poor dental health.

Oral B also tapped celebrities such as Eva Longoria, Mario Lopez and Kelly Rowland for a video campaign to raise awareness about the importance of maintaining oral health.

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