Aspen Dental launches new campaign – DSO opening a new office every 5 days


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After ending their partnership with Danica Patrick in 2017, Aspen Dental launched a new marketing campaign, according to The Drum.

Here’s what you need to know:

1. The new campaign challenges the perception that going to the dentist is a stressor. The dental service organization strives to break down barriers between patients and dentists.

2. Aspen Dental partnered with CP+B to provide administrative services to all affiliated dental practices. Under the partnership, Aspen Dental opens a new office every five to six days.

3. Today, Aspen Dental has more than 660 offices in 36 states. Affiliated dentists treated more than 1.5 million patients in 2017.

More articles on DSO + DPMs:
DecisionOne Dental Partners adds new dental practice – group affiliated with 22 locations
Western Dental, Birner Dental Management & more: 5 DSOs making headlines
Delta Dental grants UCLA School of Dentistry $1.5M to provide care to low-income communities: 4 takeaways

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