Chicago-based Aspen Dental recently launched a marketing campaign celebrating its clinician-focused investments.
The You 1st campaign is an integrated recruitment campaign that aims to highlight the organization's approach to clinician growth and development, including the DSO's $25 million investment in training facilities over the last 25 years.
The Aspen Group, the DSO's parent company, also opened the TAG Oral Care Center for Excellence in 2022 and launched TAG University in 2023 to offer educational opportunities to providers and staff across its five brands.