Irving, Texas-based Rodeo Dental & Orthodontics has appointed Lorri Detrick as CEO.
Ms. Detrick most recently served as the president and COO of Riccobene Associates Family Dentistry, a DSO with more than 70 locations in three states. She is a board member for the Women in DSO nonprofit organization and a founding member of Videa’s AI Leadership Council.
Ms. Detrick succeeds Saam Zarrabi, DDS, who founded Rodeo and now serves as the organization’s executive chair.
Rodeo Dental & Orthodontics has more than 50 locations in Texas, Colorado and Arizona.
