The Aspen Group taps Orangetheory leaders for marketing team

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Chicago-based The Aspen Group has appointed two marketing executives to oversee its Aspen Dental and ClearChoice Dental Implant Centers brands.

David Chriswick was named senior vice president of marketing for Aspen Dental and ClearChoice. Shelly Kaushal was named vice president of marketing for ClearChoice.

Mr. Chriswick previously served as the senior vice president of marketing at Orangetheory Fitness, and was vice president of global marketing and brand for Strava. Ms. Kaushal previously worked as the head of brand and integrated marketing for Orangetheory. She also served as the head of marketing for The Bar Method.

The appointments come after TAG appointed Rafeh Masood as chief commercial officer in May as it works to boost its marketing and growth efforts, according to a news release.

Both leaders began their new roles Sept. 14.

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