The packaging is made from high-density polyethylene and is the first to be recognized by external recycling authorities, the company said in a Feb. 17 news release.
Colgate is also using “Recycle Me!” graphics on the packaging to alert consumers and materials recovery facilities that the toothpaste tubes are recyclable.
The new packaging is a part of a pilot program to identify best practices for toothpaste tube recycling.
At the Becker's 5th Annual Future of Dentistry Roundtable, taking place September 14-15 in Chicago, dental leaders and executives will gain insights into emerging technologies, practice growth strategies and the evolving landscape of dental care delivery, with a focus on innovation, patient experience and operational excellence. Apply for complimentary registration now.
