SmileDirectClub responds to alleged misrepresentations of clear aligners

SmileDirectClub has issued a statement in response to a Jan. 20 BBC News report that highlighted U.K. dental patients' negative experiences with the teledentistry company's clear aligners.

In the report, patients discussed tooth damage allegedly caused by the clear aligners, as well as a lack of treatment monitoring from SmileDirectClub and difficulty getting refunds when they were unsatisfied with their care. Dentists who claim to have treated patients with tooth damage resulting from SmileDirectClub aligners also weighed in.

In response, SmileDirectClub said in part:

"SmileDirectClub is extremely disappointed that the BBC decided to publish a story which uses unnamed and unverified sources that we were not provided the opportunity to verify or comment on, despite requests for this information. Our telehealth platform has enabled successful treatment for more than 1.8 million people yet the reporter of this story refused to speak with any of the UK registered dentists who use our model to expand access to oral care for their patients, or to any of the overwhelming majority of our customers who have had an excellent experience, who have achieved a smile they love, and who have done so at a price they can afford."

Read more about the statement here.

Copyright © 2024 Becker's Healthcare. All Rights Reserved. Privacy Policy. Cookie Policy. Linking and Reprinting Policy.