Smilebliss Orthodontics was founded in 2021 as an alternative operational model to support orthodontists. The organization provides orthodontists with marketing, operational and equipment support without having them give up a portion of ownership, according to a June 5 news release.
This operational model has led start-up practices to acquire an average of 600 new patient starts and see more than $2 million in net production within their first year, the company said.
